MDRT & COT
Just got off a call with Hsin An, one of my financial advisor clients. His story is fascinating. Before working together, he was stuck in the same trap most FAs fall into – chasing an oversaturated market. “Even if you’re able to meet these people,” he told me, “these people have like another 10 agents […]
Small Tweaks, Big Changes
Today, I want to share a quick but powerful lesson about optimizing for success. This is one that’s often overlooked by many marketers. One of my client recently made a small adjustment in his sales process that led to big results. He added a couple of urgency-based questions during his conversations with leads, he saw […]
struggle
I just finished a presentation at my good friend and client marc teo’s mastermind. In a room of 30-40 entrepreneurs, I asked a simple question: “How many of you are struggling to get consistent leads for your business?” Almost every hand went up. This isn’t surprising considering 68% of businesses struggle with lead generation. But […]
what I learned generating $30M for clients
Let me tell you about my biggest marketing mistake. I used to be what I call a “shiny funnel syndrome” sufferer. Every time a guru would release a new funnel strategy, I’d drop everything and try to implement it. VSL funnels, challenge funnels, low-ticket funnels, webinar funnels – I tried them all. Sure, some would […]
the simple funnel that gets me 100-300 leads monthly
I spent seven figures in ad spend and generated over eight figures for myself and my clients. And you know what I learned? Simplicity beats complexity every single time. Yesterday, I was on a call with a potential client who’d spent $30k building an elaborate funnel with multiple upsells, downsells, and every automation tool under […]
Why helping others win MATTER
My friend & client Don just texted me a win he got lately. He applied some of the EverGrowth Flywheel Principles into his recent ad campaign. The result? One of his clients had a lead reached out to him proactively. This lead, a couple, was ready to commit to an annual premium of $40,000 per […]
How to become a 6-figure CMO
The other day, one of my team members asked a question that really got me thinking. “How do you actually get clients to pay $100K to $200K per year?” For some, the idea of one client paying that much seems like a stretch. And honestly, when I first started, it felt out of reach for […]
more content = more sales
Today, I want to share something that’s been happening recently. This is a type of “word-of-mouth phenomenon” that I didn’t fully expect. For a while now, I’ve been getting referrals from a few key clients, each from successful companies doing mid to high six figures, even seven figures. Many of them are coaches, consultants, agency […]
Boring Life, Exciting Brand
One of the challenges in nurturing an audience is figuring out what to share. Many people feel like they don’t have enough excitement in their day-to-day life to make compelling content. And if you’re like me, you might be thinking, “What’s there to write about?” Truth is, I don’t consider my life to be all […]
Consistency
Today, I want to share something that clicked for me recently. I was approached with an incredible partnership opportunity from a very well-known brand—someone I’d always looked up to as a mentor. To say I was surprised is an understatement. It made me realize something important: Your brand is who you are when you’re not […]