One of my clients yesterday asked me how exactly do I create so much content like you? I’m having trouble creating new content even once a week.
I’m already so busy with serving my clients and working on my business that when I sit down to write, nothing comes to my head.
Do you face similar issues?
Especially people who already run a thriving 6-7 figure business, you feel as if you have no time to create content for your business and always think that you should hire a content marketer to help you with your content.
Here’s the truth, I realised sharing your own opinions and perspective has the higher ROI vs generic content that anyone can create for you.
Even when you hire a ghost writer they would need a base to create and expand from.
Gary Vee had a famous quote for creating content “ Document don’t create”
I didn’t understand this at the start of my entrepreneurship journey, I always thought it meant you needed to film everything of your whole day (like a vlog) and post it online.
That was kinda true, but it all clicked for me when I started collecting my experiences and perspective instead of creating them from scratch…
So if you have been following me on social media, especially IG or FB, you would have realised I post close to 3-5 stories a day.
That’s my method of collecting my own experiences.
From there, I can choose to expand on the insights and perspective I have written in a much faster timeframe with less stress and pressure.
So all I do when I need to create new emails or videos is to go back to my content collection bank and start writing on one of the ideas.
This is the best system I have found for myself and has kept me consistent in creating content weekly for the past 5 months.
So try out collecting content and expanding on it as a content creation system.
Let me know how it works for you!
